F1 weekends are known world over for their lavish and glamorous after parties and this year’s Indian Grand Prix weekend will witness an experience like never before. Percept, the creators of Sunburn - Asia’s largest music festival brand in partnership with Art of Dance the global right holders of Pacha Festival and organizers of Pacha Festival Amsterdam will bring the cherry world of Pachato India in a series of events, kicked off at THE RACE PARTY.

PerceptLiveIn partnership with Art of Dance which has the global rights to the Pacha festival, will host THE RACE PARTY at Jaypee Greens Sports Complex, PariChowk, Greater Noida on the 27th of October 2013 after the Indian GP. The venue would be transformed into a gobsmackingPacha nightclub, straight out of Ibiza. With its quintessential cherry décor, dancers and Pacha resident DJ’s, guests will be treated to an experience nothing short of being legendary. The artist line up boasts eclectic and talented DJ’s such as Nick Warren, Mark Knight and Sander Kleinenberg who are sure to bring the house down at this enviable after party.”

In its third edition the Indian Grand Prix promoters promise to turn it up a notch in true Ibiza style. A global benchmark was created with the first edition of the race and now this time around the party promises to be no different with the coming together of the biggest names in the clubbing and party scene. Guests will be immersed in a VIP party experience, rubbing shoulders with the F1 drivers and teams at this massive global blow out.

Speaking on this partnership, Mr. Shailendra Singh, Joint Managing Director, Percept Ltd says, “Being in the business of making people happy, Percept is ecstatic to partner with Art of Dance to bring a world renowned party experience such as Pachato Indians.Percept has always led the way when it comes to creating innovative live experiences and this will be another one were-in we bring together exotic clubbing brand with the most glamorous sport to create unforgettable moments for fans. Mr. Singh Mentioned that this is just the launch of Pacha Festival brand in India and come February 2014, the country will see its first premium dance music festival the Pacha Festival which will be a daylong affair with the best of music, experience and hospitality.

Mr. Ivar Moens Owner Art of Dance says, “We couldn’t be more happy to partner with Percept to bring the Pacha experience to India. Pacha club has a 40 year history of making people across the globe dance and party andwe at Art of Dance took this experience out of the 4 walls of the Ibiza club and have been organising the Pacha festival since 2012. It feels great to extend this experience in a country like India. And what better way than F1 Race Party as the launch of the Pacha Festival brand in India. He says he is looking forward to organising he Pacha Festival in India in February 2014 with Percept Speaking on the occasion, Mr. Askari Zaidi, Spokesperson Budh International Circuit says, “Hosting the Indian Grand Prix for the third edition, we aim to make it bigger and better. This year promises to be a very exciting weekend with the Drivers champion being decided here. The entertainment will also not lag behind. Percept along with Art of Dance have truly made this possible, bringing together the biggest names in the music scene, culminating into an unforgettable experience.”

Bringing the Indian Grand Prix weekend to a close, the Pacha after party is sure to give Indians a one of a kind Ibiza experience.