If there’s one piece of pop culture that’s loved by Indians across generations, it’s got to be Archie Comics. Many of us have been following the adventures of Archie and his pals since childhood, with the series exciting the country with its world of old school soda shops, jalopies and sock hops (and even a few restaurants called Jughead's).
Spotify and Archie Comics are bringing back that nostalgia - especially for 80s and 90s kids - by announcing an exclusive podcast partnership that brings the adventures of the entire Archieverse, including Archie, Betty, Jughead, and Veronica, among others, to life.
The creative team behind Archie Comics, who have sold over 2 billion comics worldwide, will be collaborating with Spotify Studios for a series that takes listeners through the crew’s iconic crusades - from prankster Jughead getting out of hot water to Betty and Veronica vying for rivaled affection from Archie.
This first look deal forecasts a multi-show roll out from the initial partnership, promising a full suite of all-age content and young adult offerings.