After a triumphant journey that has spanned 9 glorious years at its flagship club at Mathuradas Mills, blueFROG has great news for all its fans and music aficionados. The club has just announced that it will relocate and take the FROG experience to 2 new venues in the city. This relocation is in line with blueFROG’s expansion strategy of partaking in refreshingly curated pop-ups, festivals and events across the city.

blueFROG is currently known to be an iconic platform bringing the best international and local acts onto a single stage in a manner that no other venue has managed to replicate. In the past few years, the brand has expanded to other cities like Pune and Bengaluru and is now all set to embark on this new adventure.  While the club will focus on relocation, the brand will simultaneously focus on offering unique pop-ups, music festivals and experiential events that will stay true to the essence of blueFROG.
 
The month of August is a month of celebration for the club. blueFROG will kick-off  the final countdown for leaving its premises with a nostalgic month-long celebration series titled ‘THE LAST SET’. This starts on 30th July with the final edition of their long-standing property ‘Retro Night with Other People.’ Following that, many artists, promoters, patrons and clients who have been long time partners of the brand will come together to put together multiple nights of great music, F&B deals and an experience that will linger in everyone’s hearts.

The series culminates into the final weekend that will present FROGFEST at the venue. Multi-line up, multi-genre day-long celebration at the venue on the weekend of 26th to 28th August at the end of which, the venue closes its doors in the mill.

Commenting on the new plans, Managing Director of blueFROG Sumer Vaswani says, “It is important for every brand to re-invent, grow and expand to not just survive, but stay ahead of the curve. After 9 strong years of putting the best of music and live content on a fantastic stage in a club, we feel that this is the right time for the Frog to test other waters and venture out into other locations in newer and more innovative avatars. We have envisioned two concepts for now in two different parts of the city. We are currently having discussions and are working with franchise partners for these venues, both in town and in the suburbs. Yes the entire team is nostalgic about our iconic flagship venue here at Mathuradas mills, but we are also very excited about the next chapter of the blueFROG’s journey.”

This is the best time to catch your music at the most memorable stage in the country, before blueFROG leaps out of the mill to newer waters and wider horizons.