ABC Digital enters the Indian market to promote and distribute music
Established in 1965 in the UK, ‘ABC’ is a pioneering brand associated to the South Asian Music Industry. ‘ABC Music Shop’ was well known as the UK’s first Indian Record store based in Southall, London, and was appointed as official distributor for Indian record labels such as Saregama, T-Series & Venus. In 2006, the store was selected as an expert curator for Nokia’s Music Recommender Service, which sparked ABC’s interest in the digital space & in 2008, ABC Digital was formed. The new branch licensed content from over 60 British-Asian Record Labels within 6 months directly to Apple iTunes.