Radio station Red FM, has launched a new campaign,‘Vote TheHaq’ to spread awareness and ensure maximum participation in the upcoming Delhi Elections 2020. This initiative will specifically target low voting percentage areas in Delhi through an on-air and on-ground campaign.

Under ‘Vote TheHaq’ campaign, variousmotorcycling groups will take the responsibility of spreading awareness about voting. The activity will be promoted on-air by the RJs and select listeners will get anopportunity to ride with these biking groups to their respective polling stations on 8 February.

Speaking about the campaign, Nisha Narayanan, COO & Director, Red FM and Magic FM said, “To build a strong democracy and ensure good governance, every vote count. At RED FM, we wanted to utilize the reachof RED FM to target areas with low voting percentage in Delhi and provide on-ground support to help voters reach the polling boothstocast their vote. As always, we are excited to facilitate a positive change in our society through our campaigns.”

As part of the campaign, Red FM has launched a song specially created for Delhi Elections 2020.