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Home >> News >> Trade News >> Celebrate love beyond gender with MTV Beats love duet - India’s first love album by the LGTQIA+ community
08th September, 2020
Celebrate love beyond gender with MTV Beats love duet - India’s first love album by the LGTQIA+ community

From ‘1942 – A Love Story’ to Ek Ladki Ko Dekha Toh Aisa Laga, mainstream Hindi cinema in India has started taking steps to go beyond the conventional norms of gender in storytelling and put the LGBTQIA+ community in spotlight.Unfortunately,for mainstream music, the story is not the same. Amidst the numerous tracks on Raj-Simran, Rahul-Anjali and Naina-Bunny, there are not many gender inclusive songs or even songs that go beyond genders. But not anymore. To celebrate two years of the historic judgement on 6th September 2018 that repealed Section 377.

MTV Beats, India’s No. 1 Contemporary music channel presents MTV Beats Love Duet, India’s first gender atypical love duet album. Created by artists from the LGBTQIA+ community, this album embraces love that goes beyond the ‘boy-girl’ ka pyaar.

With an aim to normalize conversations on love that goes beyond the stereotypes of gender in the Hindi music space, MTV Beats Love Duet, in association with Kitty Su, brings together some of the greatest musicians from the community to spread love through the power of music.From themesmerizing vocals of Sushant Divgikar, the multi-talented youth influencer along with Shubhangi, Rushik Thakkar and Prachito the snapping beats by Ma Faiza and the music production byRtunjya, the best from the community have joined hands to write and compose the album. Acclaimed singer Nikhita Gandhi has also poured in her love with a special track, “Khud Ko Hi Paake” for MTV Beats Love Duet.

Singer Nikhita Gandhi commented, “As a society, I think we are starting to realize the importance of loving ourselves for who we are and embracing our choices. There is a strong need to move beyond the usual conventions of love, sexuality and orientations and normalize conversations around gender inclusivity. For artists like us, music serves as a formidable medium to voice out this call for change and work towards a positive impact. I extend my full support to MTV Beats Love Duet for its pioneering move in breaking barriers and getting together the talented gems from this community to co-create magic. My song is a beautiful tribute to the idea of love and being loved, beyond all boundaries.”

MTV Beats Love Duet album will have 3 songs titled, Teri Meri Baatein,Jashn-e-bahaar and Ishq Karle Tu promising a fine blend of Indie -Pop, Indo -Westernand Rap for the music lovers. While Teri Meri Baatein is a sweet rendition signifying love that can start with just simple conversations, Jashn-e-bahaar chronicles the emotion of first love with mixed feelings and the thought of being loved back by the person. Ishq Karle Tu is a bold, confrontational song that challenges the stereotypical notions attached to same-sex love. These tracks will be available on the social media pages of MTV Beats. The first track Jashn-e-bahaar will launch on 10th September 2020.

Embrace love in all its entirety, only with MTV Beats Love Duet.

 


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